Klarna's AI assistant took over two-thirds of its customer service chats in its first month. The CEO says headcount fell from about 4,500 to 3,500, mostly by not replacing people who left.
Case study · December 2024 · Part 1 of 3: Klarna's AI Customer Service
The AI assistant still handles about two-thirds of inquiries. Klarna is adding gig-style human agents in Sweden and says customers will always be able to reach a person.
Case study · May 2025 · Part 2 of 3: Klarna's AI Customer Service
Klarna's first annual report as a public company puts the AI's work at more than 850 agents and about $59 million in savings. Its customer service and operations bill rose 2%, to $207 million.
Case study · February 2026 · Part 3 of 3: Klarna's AI Customer Service